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What is External Link in SEO?
An external link in SEO refers to a hyperlink that points from your website to another domain. These links guide users to credible and relevant resources while signaling search engines about your content’s trustworthiness and value. For example, linking to an authoritative site like Wikipedia or an industry leader enhances your page’s credibility.

Search engines like Google view these outbound links as a sign that your content is well-researched and connected to the broader web. The more you link to reputable sources, the better your chances of gaining higher rankings and user trust. However, quality always outweighs quantity. Strategic linking, not spammy practices, builds SEO strength.

Contact us to implement smart external linking strategies that grow your site’s authority and organic traffic.

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