Understanding Passage Indexing and Its Impact on SEO
Google’s ongoing evolution of its search algorithm has brought about a variety of updates aimed…
What is Natural Language Processing SEO?
Natural Language Processing SEO (NLP SEO) is the practice of optimizing content to align with how search engines understand language contextually—beyond just keywords.
Why It’s Important
Google’s use of NLP, through updates like BERT and Passage Indexing, helps it grasp the user’s intent and the meaning of your content.
How to Optimize
To succeed with Natural Language Processing SEO:
- Use clear, natural phrasing
- Focus on semantic relevance, not just keywords
- Structure content to answer user intent
Natural Language Processing SEO helps bridge the gap between how users speak and how search engines interpret your content, leading to higher rankings and better engagement.
